Digital Boomerang Singapore 

We’ve never quite been able to figure this out - most web contracts and tenders have heavy focus on web applications and design, and little on content. (…)

Most sites put up a registration form and expect the users to plough through it.
Many times, users find it cumbersome to fill up lengthy forms. So how can you make it less painful?
1. (…)

According to searchWebServices.com:
Brochureware refers to Web sites or pages that are produced by taking an organization’s printed brochure and translating it directly to the Web without regard for the possibilities of the new medium. (…)